{"id":20697,"date":"2017-05-25T10:00:15","date_gmt":"2017-05-25T17:00:15","guid":{"rendered":"https:\/\/blog.digilentinc.com\/?p=20697"},"modified":"2021-06-11T09:35:25","modified_gmt":"2021-06-11T16:35:25","slug":"how-to-write-a-product-review","status":"publish","type":"post","link":"https:\/\/digilent.com\/blog\/how-to-write-a-product-review\/","title":{"rendered":"How to Write a Product Review"},"content":{"rendered":"<p>Writing a product review can be a helpful way to communicate your experience with\u00a0a\u00a0recently\u00a0purchased product. These\u00a0reviews are often used by other consumers to guide\u00a0future purchasing decisions and determine product expectations. It is therefore important for\u00a0the product reviewer to create a clear and understandable message for future visitors seeking product information. In this blog post we will cover the steps of writing a product review on the <a href=\"https:\/\/digilent.com\/shop\/\">Digilent Store<\/a>, which you are welcome to\u00a0practice on a chosen Digilent product page while following along!<\/p>\n<p><strong>Opening a New Product Review<\/strong><\/p>\n<div style=\"width: 735px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-20697-1\" width=\"735\" height=\"514\" loop=\"1\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Opening-Product-Reviews.mp4?_=1\" \/><a href=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Opening-Product-Reviews.mp4\">https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Opening-Product-Reviews.mp4<\/a><\/video><\/div>\n<p>The first stage in beginning a product review is searching for the tab on the specified product page. After scrolling\u00a0past the product description and product videos (if applicable), you will find a tab that says &#8220;Product Reviews&#8221;. In the video above we show our process for opening or expanding this tab, which can be done by clicking on the &#8220;^&#8221; on the righthand side of your screen. Once you have expanded the product review tab you\u00a0may find other customer reviews and the option to begin your own. Clicking &#8220;Write a Review&#8221; will open the product review form that we will cover in the following steps.<\/p>\n<p><strong>Rating the Product<\/strong><\/p>\n<div style=\"width: 735px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-20697-2\" width=\"735\" height=\"382\" loop=\"1\" autoplay=\"1\" preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Rating-a-Product.mp4?_=2\" \/><a href=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Rating-a-Product.mp4\">https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Rating-a-Product.mp4<\/a><\/video><\/div>\n<p>When reviewing the product it&#8217;s helpful to choose an accurate rating to express your product experience.\u00a0Giving the product a clear rating can help readers search for your review (ex. if they are interested in learning what people loved about the product, or found frustrating during use) and greatly aid their decision making process prior to purchasing. To make this process simpler for the reviewer, we provided a five star scale with value meanings to differentiate the best (5 stars = best) and worst (1 star = worst) ends of the scale. With this knowledge,\u00a0you can\u00a0reflect on your experience with the product in question and designate the star that is the most accurate expression of this experience.<\/p>\n<p><strong>Giving Your Review a Headline<\/strong><\/p>\n<div style=\"width: 735px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-20697-3\" width=\"735\" height=\"520\" loop=\"1\" autoplay=\"1\" preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Product-Review-Heading.mp4?_=3\" \/><a href=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Product-Review-Heading.mp4\">https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Product-Review-Heading.mp4<\/a><\/video><\/div>\n<p>The second most important part of any product review is the headline. When thinking about a headline for your review, consider what message you want others to takeaway from your experience while using the product. This may depend on your given rating but should be fairly concise. Some examples of product review headings from the <a href=\"https:\/\/digilent.com\/shop\/analog-discovery-2-100msps-usb-oscilloscope-logic-analyzer-and-variable-power-supply\/\">Analog Discovery 2<\/a>\u00a0product page are given above to provide direction and spark your imagination.<\/p>\n<p><strong>Writing the Review<\/strong><\/p>\n<p><a href=\"https:\/\/digilent.com\/shop\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-20727\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.20.03-PM.png\" alt=\"\" width=\"597\" height=\"593\" data-wp-pid=\"20727\" srcset=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.20.03-PM.png 597w, https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.20.03-PM-150x150.png 150w\" sizes=\"auto, (max-width: 597px) 100vw, 597px\" \/><\/a><\/p>\n<p>While some reviewers enjoy writing a substantial, almost essay-like review of their experience, others may write nothing at all! The actual review portion of the product review is therefore largely left up to the author to decide.\u00a0Arguments can also be made for both short or\u00a0long\u00a0writing styles, as short reviews can be read quickly at a greater quantity while long reviews generally provide more information and\u00a0assist with high involvement purchases (i.e. products that are considered expensive or high risk by the consumer). Whatever style you prefer, a great general list of possible topics is included below:<\/p>\n<ul>\n<li>Your personal experience with the product and its supporting materials<\/li>\n<li>Positive outcomes of the product use<\/li>\n<li>Problems you experienced during use<\/li>\n<li>What you accomplished (i.e. links to projects you referenced in the review)<\/li>\n<li>A little background information about your experience with the type of product (i.e.\u00a0are you a student using FPGA for the first time?)<\/li>\n<li>Possible projects or uses you see for this product in your future<\/li>\n<\/ul>\n<p><strong>Identifying as a Customer and\u00a0Declaring Authorship<\/strong><\/p>\n<p><a href=\"https:\/\/digilent.com\/shop\/zybo-zynq-7000-arm-fpga-soc-trainer-board\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-20726\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.16.35-PM.png\" alt=\"\" width=\"598\" height=\"597\" data-wp-pid=\"20726\" srcset=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.16.35-PM.png 598w, https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.16.35-PM-150x150.png 150w, https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.16.35-PM-300x300.png 300w\" sizes=\"auto, (max-width: 598px) 100vw, 598px\" \/><\/a><\/p>\n<p>The final two steps for filling out the online product review include identifying as a customer and providing your name (optional). In order to identify you as a valid customer (and eliminate you from our bot pool), we ask that you provide your email. Providing this information will never result in spamming you,\u00a0and will only help identify you as human.<\/p>\n<p>Deciding how you wish to claim authorship can be completed by providing a name or leaving this section blank. It is common for readers to use one&#8217;s name as they determine the credibility\u00a0of a review, associating greater credibility\u00a0with reviews that appear to be honest or at least created by real people. Providing your name or a variation of your name (i.e. first name and last initial) can help humanize your review and improve its credibility among curious readers. Another option for choosing your product review name is providing a pseudonym, such as your username as listed on the <a href=\"https:\/\/forum.digilent.com\/\">Digilent Forum<\/a>. Using a name associated with relevant online product communities (i.e. Digilent Forum, a popular blog, a YouTube series documenting your hobbyist\u00a0projects) may help readers identify your expertise\u00a0and consequentially empower your review. Finally, after filling out the\u00a0information you wish to provide, all that remains is clicking the\u00a0&#8220;Save My Review&#8221; button and you&#8217;re done!<\/p>\n<p>Now that you have the tools to review a product, we hope you will take the time and let us know\u00a0how our products have been treating you. And don&#8217;t forget, you can always send us your technical questions on the <a href=\"https:\/\/forum.digilent.com\/\">Digilent Forum<\/a>!<\/p>\n<p><strong><a href=\"https:\/\/digilent.com\/shop\/zybo-zynq-7000-arm-fpga-soc-trainer-board\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-20717\" src=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-4.29.11-PM.png\" alt=\"\" width=\"599\" height=\"598\" data-wp-pid=\"20717\" srcset=\"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-4.29.11-PM.png 599w, https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-4.29.11-PM-150x150.png 150w, https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-4.29.11-PM-300x300.png 300w\" sizes=\"auto, (max-width: 599px) 100vw, 599px\" \/><\/a><\/strong><\/p>\n<div class='watch-action'><div class='watch-position align-left'><div class='action-like'><a class='lbg-style6 like-20697 jlk' data-task='like' data-post_id='20697' data-nonce='ee750c7abc' rel='nofollow'><img src='https:\/\/digilent.com\/blog\/wp-content\/plugins\/wti-like-post-pro\/images\/pixel.gif' title='Like' \/><span class='lc-20697 lc'>0<\/span><\/a><\/div><div class='action-unlike'><a class='unlbg-style6 unlike-20697 jlk' data-task='unlike' data-post_id='20697' data-nonce='ee750c7abc' rel='nofollow'><img src='https:\/\/digilent.com\/blog\/wp-content\/plugins\/wti-like-post-pro\/images\/pixel.gif' title='Unlike' \/><span class='unlc-20697 unlc'>0<\/span><\/a><\/div><\/div> <div class='status-20697 status align-left'>Be the 1st to vote.<\/div><\/div><div class='wti-clear'><\/div>","protected":false},"excerpt":{"rendered":"<p>Learn how (and where!) to write a product review with Quinn. <\/p>\n","protected":false},"author":37,"featured_media":20727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,1563],"tags":[],"ppma_author":[4483],"class_list":["post-20697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-products","category-guide"],"jetpack_featured_media_url":"https:\/\/digilent.com\/blog\/wp-content\/uploads\/2017\/05\/Screen-Shot-2017-05-23-at-5.20.03-PM.png","authors":[{"term_id":4483,"user_id":37,"is_guest":0,"slug":"quinnsullivan","display_name":"Quinn Sullivan","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/c63f13c551dcac2232dd40bfbd9dffb7?s=96&d=mm&r=g","author_category":"","user_url":"","last_name":"Sullivan","last_name_2":"","first_name":"Quinn","first_name_2":"","job_title":"","description":"I am an apparel merchandiser who found comfort in the world of electronics after discovering a passion for making projects with copious amounts of glitter. Every day I work on learning and uncovering novel solutions that guide me towards solving life\u2019s little problems. My optimism and two rescue puppies have kept me sane throughout this endeavor as I figure out how to blend two diverse backgrounds in fashioning something amazing that will eventually lead to world domination."}],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/posts\/20697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/comments?post=20697"}],"version-history":[{"count":0,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/posts\/20697\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/media\/20727"}],"wp:attachment":[{"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/media?parent=20697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/categories?post=20697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/tags?post=20697"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/digilent.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=20697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}